To gain attention and announce the grand opening of the Nascar Hall Of Fame we'd place real NASCAR cars and drivers around the city of Charlotte as Taxi's.
We all know NASCAR fans have drivers that they're fans of. So, as a news stunt we'd have people come in the middle of the night and move different cars into the lead on our NASCAR real life track display.
Some of the furniture I've made for my Detroitable Furniture company
A couple of my YouTube videos.
Amphibiville at the Detroit Zoo. The Zoo had just built a new amphibian building and wanted to brand it. We came up with the name the logo, signage and a cute little spot that contines to run on monitors inside Amphibiville to this day.
ABOVE: This was Chrysler's first ever global television. It ran in 17 different countries.
RIGHT: Experiential idea for the launch of the new Crossfire
Below: Two out of 6 spots in a campaign for the Chrysler brand.